Supertech Limited, India’s leading real estate developer has partnered with Italian fashion brand Armani/Casa for interior designing and furnishing 80 ultra luxuriouss residences in one of its Hi-End Luxury projects, Supernova at Sector 94, NOIDA, Uttar Pradesh.
Supertech has entered into partnership with Armani/Casa, the home and interior design division of the Armani Group.
“We have partnered with Armani group to do interior designing and furnishing of residences in our Supernova project. This is second such assignment for Armani group in India,” Supertech Managing Director Mohit Arora told Elite Delhi Magazine.
Elaborating further, Arora said it took two years to finalize the partnership with Armani group, underwhich, Armani/ Casa would be designing and furnishing 80 residences with sizes varying from 3,000 sq ft to 8,000 sq ft. The Italian group will provide an entire interior design and furnishing solution in the apartments coming up in the 55-floor tower of Supernova.”These residences will be sold through invitation,” Arora noted.
Asked about the criteria to be adopted for selling these Armani residences, Arora said,”These super exclusive designer residences will cater to those niche segments of people who never settle for anything less than the best.” On prices, he said the company is in discussion with the Armani team to finalize rates of these residences. “It will be 75-100 per cent higher than other product in the Supernova project,” he indicated.
The non-branded flats in the Supernova project are being sold currently at around Rs 15,000 per sq ft. Armani/Casa will provide high-quality interior design and furnishing products in these exclusive apartments which will include bathroom fittings, tiles, furniture, lighting, wall coverings, floor and ceiling treatment and exclusive fabric.